If you are trying to accomplish something and you look around only to see others doing the same exact thing, you cannot assume that you will be more successful at it than they are simply because of who you are. You must learn them, learn their resources, their clientele and try to build yourself based on adding a new or different element to what you're doing so that people will choose you over them. You always have to stay relevant in any field that you're trying to make a name for yourself in. It's all a part of your branding process. Your name should be synonymous with what you do.
Always stay competitive, even if you're the only one in your market. Stay focused, stay positive and never let anyone tell you what you can't do.
Let's go!!!
~DonSavant
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